brand story
Candy Coat: Colour, Sass & Self-Care at Your Fingertips 💖
Meet Candy Coat, the award-winning, go-to nail brand that’s changing the way the world experiences nail beauty — one playful shade at a time. We’re here to serve colour, confidence, and creativity, and we do it with serious sass 💅✨
From our East London roots to our global reach, Candy Coat is the home of fun, feel-good nail colour — loved by pros, creators, salon founders, and beauty lovers around the world.
💅 It Started with 14 Gels and a Big Dream
Founded by beauty entrepreneur Lynette in the summer of 2015, Candy Coat was born from a love of colour, creativity, and self-expression. What began on Instagram with 14 gel shades and zero website quickly turned into a colour movement — powered by vibrant bottles, a fresh visual experience, and a joyful twist on nail care.
We didn’t just launch a brand — we started a nail revolution. Candy Coat was the first in the UK to introduce a monthly gel polish subscription box, and we’ve been keeping nail girls obsessed ever since 💌🎁
🎨 Why We're Different
We don’t just sell polish — we deliver emotions in colour. With hundreds of Candy Coat shades, a rainbow shop-at-your-fingertips experience, and our iconic surprise colour boxes, we turn nail care into self-care. It’s playful, visual, addictive, and just so you.
Because colour isn’t just pretty — it’s powerful. It lifts your mood, sparks creativity, and boosts confidence. Whether you’re swiping on a pastel lilac or lining up your bottles like a salon dream wall, Candy Coat is your reminder to have fun, feel good, and express yourself boldly.
🌍 From East London to the World
Today, Candy Coat is a global brand, shipping to every continent and staying center stage on social — with our highly instagrammable products, dreamy visuals, and cult-favourite colours.
Our polishes are a top pick for the nail industry’s hottest artists and regularly spotted on icons like Cardi B, Kylie Jenner, Kim Kardashian, Dua Lipa, Rihanna, and more 💫
💖 Not Just Polish — It’s a Whole Candy Fantasy
It’s not just about what’s in the bottle — it’s the vibe. From the candy bar packaging to surprise drops and essentials with extras, Candy Coat is a full sensory experience. It's beauty, wrapped in fun — and that’s why girls (and pros!) love us.
💼 Bossing Up with Candy Coat Pro
Candy Coat is also the go-to for salon startups and nail techs, offering a professional range of tools, essentials, and training support. We’re proud to champion an empowered community of nail bosses who are building bold, colourful careers.
💬 Our Mission? Colour That Connects
Every time someone opens a Candy Coat box or picks up a polish, they’re not just getting a product — they’re getting a moment. A connection. A boost. A spark of joy.
That’s the power of colour. That’s the Candy Coat effect.
💖✨



